A Parisian Sense of Style

This four-hour private session is a rich encounter with French style — pairing Séverine, an elite beauty and image expert whose work spans French television, fashion editorials, and Parisian palaces — with the setting of Printemps Haussmann. The store is one of the city's two great department stores, with listed Belle Époque interiors and a glass-domed Coupole completed in 1923 by architect Gustave Brière. The session begins with a conversation about your style, your personality, and your relationship with your image, followed by hair styling and makeup in a private salon. From there, you move to Printemps for a working session in a private showroom: color analysis and wardrobe styling to determine the lines, fabrics, and shades that complement your silhouette and skin tone, and a personal shopping experience drawn from the store's selections — with purchases optional, never expected. Then, a photo session by Hugo Jouxtel on the Printemps terraces, with Paris as the backdrop.

This is a working session about how you want to be seen, in spaces and hands that take that question seriously. Instead of being passed between consultants — hairstylist, makeup artist, color analyst, wardrobe stylist — you're guided by Séverine's steady, empathetic expertise. This takes it beyond transaction to connection. Séverine brings technical skill, sensitivity, and a Parisian's long-honed instinct for style — knowing what to trust, what to leave out, when to stop. That instinct takes a lifetime to absorb. What she does is translate the principles into something that works for you. Her work sits within a long French tradition of treating style as working vocabulary, a way of presenting yourself. That tradition is what Printemps Haussmann has shaped since 1865 — an institution where Parisian dressing is refined, debated, exported. Designed for one guest, the experience suits a milestone — a birthday, wedding or anniversary, professional transition, or a chapter worth marking.

Séverine Bouchardon has worked as a hair stylist, makeup artist and image consultant for 20+ years with assignments across French television (Canal+, France TV, TV5), fashion photo shoots, and the great Parisian palaces. She developed her own methodology, Reflet de Confiance (Reflection of Confidence), built on the conviction that "image is a powerful tool for communication that has to be learned" — and that style is most effective when it expresses who someone actually is rather than concealing it. What she offers is a session about who you are, and what your image is currently saying about that, with the technical authority to bring the two into alignment. The photo session is led by Hugo Jouxtel — a photographer, cinematographer, and film director who regards Henri Cartier-Bresson as one of his masters. He has dedicated his life to making images and brings the eye of a director to the photo session, framing Paris through both a Parisian's and a photographer's understanding.

Everything needed for the experience is provided.